Term:
Algorithm
Acronym:
algo
Definition:
A step-by-step sequence of procedures used to solve a problem. Often you will read this term in relation to how search engines determine where to list a website in their SERPS. Google has stated that there are more than 100 factors that are used to determine a sites placement in their search results; all of these factors combined make up the Google algo. One factor that is used by Google is Page Rank. Often too much emphasis is put on this single factor, however it is best to remember this is only one factor and only Google uses it.
Factors used by all the search engines include keywords, how, when, and how often they are used. The tile of the page and how many other websites link to it are also very important factors in every search engines algo.
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